Proactive Product Management! How Survival Metrics Drive Action | Adam Thomas

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In this episode, Adam Thomas discusses the role of metrics in product management and introduces the Survival Metrics Framework.

Adam is the principal at Approaching One Product Consultancy. Adam has over 15 years of experience building and scaling teams of product managers, marketers, designers, and product operations.

Takeaways

• Metrics are essential in product management to measure progress towards a goal.
• Clear and relevant metrics help communicate a problem and how close you are to the solution.
• Organizations should focus on relevant, actionable, and quantifiable metrics.
• The Survival Metrics Framework helps teams make proactive decisions about their products.
• Survival metrics are key indicators that drive action and change within an organization.
• The three pillars of survival are strategy, data-informed decision-making, and political safety.
• Effective communication and collaboration with stakeholders is crucial for success.
• Regularly reviewing and prioritizing metrics is essential.
• Stopping, pivoting, and investing are actions that survival metrics drive.
• Start small and gradually implement the methodology to avoid overwhelming the organization.
• Build a strong foundation before focusing on metrics.
• Avoid data blindness by validating the importance of metrics.

Sponsors

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Connect with Adam

• Website: https://theadamthomas.com/ 
• LinkedIn: https://www.linkedin.com/in/theadamthomas/ 
• X: https://x.com/ProdMgmtByAdam 
• Survival Mereics Miro Board: https://miro.com/miroverse/survival-metrics-framework/?utm_source=sfmc&utm_medium=email&utm_campaign=updated_approved_published_miroverse_automated_submission_flow 

Timestamps

00:00 Introduction

02:14 The role of metrics in the product management

03:15 Evolution of metrics

06:17 Tips for becoming more data-driven

10:35 Challenges with metrics

12:33 Introducing Survival Metrics Framework

16:32 How has the Survival Metrics evolved since its inception?

20:53 The pillars of change in the Survival Metrics Framework

28:37 Translating pillars into metrics

36:56 Key people to communicate with

38:36 How Stop, Invest, and Pivot decisions are made?

42:30 What does “political safe” mean?

44:42 Advice from Adam

Podcast Links

• https://linktr.ee/anhourofinnovation 

Connect with Vit

• Website: https://vitlyoshin.com/contact/ 
• LinkedIn: https://www.linkedin.com/in/vit-lyoshin/ 

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